With 26,777 marriages solemnised over nine years, including 3,871 in 2024-25 alone till December, Tirumala’s Kalyana Vedika has emerged as one of the most impactful, faith-driven social initiative, offering free, dignified weddings to thousands of Hindu couples under the aegis of the Tirumala Tirupati Devasthanams (TTD).
Launched on April 25, 2016, the Kalyana Vedika, located on the Papavinasanam Road, has steadily evolved into a powerful symbol of ‘Nitya Kalyanam’, blending sacred tradition with social outreach.
The annual statistics tell a compelling story — 2,731 weddings in 2016-17, which steady rose to 5,047 in 2018-19, showed resilience through the pandemic-hit year of 2020-21 with 91 weddings, and clocked a strong post-COVID recovery of 2,458 weddings in 2023-24.
TTD provides an end-to-end ceremonial framework free of cost, including the services of a priest, traditional ‘mangala vadyam’ and essential wedding materials such as turmeric, kumkum and sacred threads. While the couples bring other personal items, the institution ensures that the sanctity and simplicity of a traditional Hindu wedding are preserved.
Spiritual incentive
A unique spiritual incentive follows the ceremony: the bride, groom and their parents — up to six members — are granted darshan through a special queue, along with complimentary laddus matching the number of devotees listed on the marriage receipt.
Venue booking
To streamline access, the TTD has enabled online booking of Kalyana Vedika slots through its official website, where applicants must register bride and groom details, Aadhaar information, age proof and parental particulars, and select the date and time of wedding. Couples must also obtain certification from the tahsildars of their respective areas confirming that it is the first marriage.
Eligibility conditions stipulate that both individuals must be Hindus, the bride must have completed 18 years of age and the groom 21 years. Marriages without parents’ approval are not permitted under the scheme. For further details, applicants may contact 0877-2263433 during office hours between 10.30 a.m. and 5 p.m.
